NIKON INTRODUCES “MY PICTURETOWN” APPLICATION FOR THE iTUNES APP STORE

MELVILLE, NY —

Nikon today announced that its my Picturetown™ application, for photo storage and sharing, is now available for download free of charge to iPhone™ and iPod® Touch. With my Picturetown, users of these devices can access, upload and share their images with friends and family, anytime, anywhere.

Nikon's my Picturetown makes it easy for consumers to securely store their photos and share them with family and friends. Through my Picturetown, users can email images, publish to Flickr®, and link their photos to blogs and social networking sites.

The my Picturetown application includes the following features:
*Access to the user's my Picturetown online storage site
*Ability to create photo albums
*Tagging and organizing images
*Ability to upload images taken via the iPhone camera

"We are very excited to offer the my Picturetown application for iPhone and iPod Touch to consumers as a new avenue for storing and viewing photos," said Chuck DeLuca, product manager, marketing, COOLPIX for Nikon Inc. "With the my Picturetown application, users can easily upload and organize their images with the added convenience of complete mobility."

The my Picturetown application is available free of charge on the iTunes® App store.

Each user receives two gigabytes of free storage on the my Picturetown online service with the option to purchase up to 200GB through a my Picturetown Gold Account.

To sign-up for my Picturetown and learn more about other Nikon products, please visit http://mypicturetown.com and www.nikonusa.com.

About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. For the second consecutive year, Nikon D Series digital SLR cameras are recognized as "Highest in Customer Satisfaction with digital SLR cameras, Two Years in a Row, Tied in 2008." according to the J.D. Power and Associates 2007 and 2008 Digital Camera Usage and Satisfaction StudiesSM. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 75th anniversary of NIKKOR optics and announced the production of over 45 million NIKKOR SLR interchangeable lenses. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.

iTunes, iPhone, and iPod Touch are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple, Inc.